Posts tagged: Ian Anderson

New Facebook page for CDD Scotland

By , February 29, 2016 11:42 am

As part of Cricket Deal Direct’s commitment to support the growth of cricket at all levels in Scotland, Managing Director Ian Anderson met two of our inspiring SM Ambassadors in Edinburgh, Scotland captain Preston Mommsen and Scotland’s Con de Lange, before they joined the squad to fly out to India for the upcoming World T20.

Ian explains, “The number one priority for an SM Ambassador, especially proven international players like Preston and Con, is to focus on winning cricket matches, and we are delighted to provide them with SM bats that meet the quality demanded by players of this calibre.”

CDD is also appointing Club Champions throughout Scotland whose role is to provide advice on how any club or junior player can order from the SM range distributed throughout the UK on an exclusive basis.

A new Facebook page, Cricket Deal Direct Scotland, features news about activities in Scotland on a regular basis, as well as providing the opportunity for cricketers to post their comments.

Photo shows Preston, Ian and Con

Scotland captain Preston Mommsen with Ian Anderson and Scotland's Con de Lange

Scotland captain Preston Mommsen with Ian Anderson and Scotland’s Con de Lange

Phillip Defreitas sets up programme for the next generation of stars

By , February 24, 2016 10:07 pm

Cricket Deal Direct is proud to sponsor the new programme launched by England legend Phillip Defreitas to encourage more youngsters to start playing cricket.

CDD founder and Managing Director, Ian Anderson is pictured with Phillip at the launch of the programme in Leicester

Photo courtesy of Leicester Mercury with full story here

Ian Anderson with Phillip Defreitas at the Leicester launch of the programme

Ian Anderson with Phillip Defreitas at the Leicester launch of the programme

Martin Lawrence Memorial Trust

By , February 19, 2015 5:37 pm

IMG_1612 (3)Last night at the Oxo Tower building on South Bank it was a very special occasion as Trish Lawrence, family members and friends launched a fund raising program for 3 projects close to Martin’s heart.

The Martin Lawrence Memorial Trust has been set up to support projects in Africa and the UK  to enable his many friends to get together at social and sporting events to have fun and raise funds. The evening was attended by about 160 family and friends.

The 3 projects chosen to support are:

1.   Send a Cow “Wolayita” project in Ethiopia – life changing work with poor rural families in 7 African countries

2.  Rutland Osprey Project – learning resources to follow the progress of the birds all round the world and

3. The Fred Trueman State Schools Cricket League – Instigated by the late Fred Trueman and Geoff Hastings to help state schools play competitive cricket in 2006. Today in 2015 there are now some 170 schools in 6 counties playing league cricket at U13 and U15 level. The £5,000 grant from the trust will fund kit for 13 new schools in the Scunthorpe area. Cricket Deal Direct has been associated with the Fred Trueman cricket League since 2012 and provide the SM cricket equipment for all new schools. We are proud to be associated with this latest venture

We wish the trust every success over the coming months and years in their fund raising activities.

On match days Martin was a regular visitor to our Club Shop on the Northants County Cricket ground.

In the picture is Judith Chalmers, Ian Anderson Managing Director of Cricket Deal Direct and  Rajiv Nath, North London Regional Manager Cricket Deal Direct at the launch last night.





Look who came to see us last Friday in Market Deeping!

By , February 15, 2015 10:04 am

Great to see Andrew Hall at our SM warehouse last Friday.IMG_4938

Cricket Deal Direct announce new exclusive 3 year deal with SM Cricket Ltd

By , February 3, 2015 11:41 am

Cricket Deal Direct is excited to announce that they have just signed a new 3 year exclusive partnership arrangement with SM Cricket Ltd. The deal will give Cricket Deal Direct exclusivity over the SM brand in both the UK and Europe until 2018. This is wonderful news as the relationship has grown and developed significantly since Cricket Deal Direct first started working with SM back in 2012.

The SM brand is growing rapidly in the UK as a growing number of professional cricketers have experienced the quality of the SM products. Word is spreading and all eyes will be on Preston Mommsen, the Scotland captain who will be using his range of SM blades in the World Cup down under. We wish Preston every success.

Together with SM we will soon be launching our very own unique range of women’s cricket equipment next month, This is very exciting and the new range will soon be on its way to the UK. More details to follow on this significant development.

In recognition of the new deal with SM they have provided a few quotes which demonstrate the value to each other of this growing relationship.

Sanyam Mahajan one of the SM owners said ” Our Mission embodies SM and CDD’s determination to realize dreams in a close bond while coexisting in complete harmony. Based on this SM and CDD is pursuing innovation in order to become  value brand partners with a superior value proposition.

Sanyam also said ” You can’t play a symphony alone, it takes an orchestra to play it. SM Cricket / CDD – Play on!

In Anderson, Managing Director of Cricket Deal Direct commented ” this is wonderful news as the relationship gets stronger and stronger. With the SM brand awareness growing all the time 2015 is going to be a very interesting year.

We are continually looking for new Sales Associates in many parts of the UK to help grow the brand. If of interest please call Ian on 07711 681136


Ian Harris joins Cricket Deal Direct as the new Territory Manager for the Thames Valley region

By , January 28, 2015 10:37 am

Ian Harris has just joined Cricket Deal Direct as the new territory Manager for the Thames Valley Region. Ian’s initial focus will be to introduce Cricket Deal Direct and the SM range of cricket gear to his many cricket club contacts in the region. Ian will be contacting the clubs over the coming months to introduce the company and in particular how we can help generate funds for the club with our fast growing “rebate scheme” . Cricket Deal Direct continues to add to the range of products it can offer and is delighted to announce the latest line of quality cricket presentation trophies.

Ian Anderson, Managing Director of Cricket Deal Direct said “We are really pleased to welcome Ian to the company and are confident that Ian will soon be bringing the “CDD” product range and the SM brand to a new territory for us. We know Ian through our relationship with the County Cricket Club at Northampton and are really pleased to be able to work with him.

Our increasing Sales team represents a growing support for our flagship brand SM and it’s impressive history going back some 90 years. We launched the brand in the UK some 3 years ago and the key factors in the increasing brand acceptance is not just the high quality but also the retail prices that we can offer. For more information on the SM product range please visit our web site at

SM Ambassador Catherine Dalton loves the Players Pride English Willow bat

By , January 15, 2015 7:18 pm

Catherine Dalton has been sponsored by SM since 2012, and has consistently used the SM Players Pride English Willow bat. She regularly turns out for Halstead CC men’s 1st XI in Essex, together with Finchley Gunns women’s cricket and Middlesex County women’s team.

See the attached link of Catherine putting her SM Players Pride through the paces at her training camp in Bangalore, India.

Cricket Deal Direct who supply Catherine with her SM gear will soon be launching a unique range of women’s cricket gear based on feedback by women cricketers on what features they wanted to see in a dedicated range of kit. During the winter months Cricket Deal Direct has been working hard with their business partner SM who will manufacture the kit. We will announce key launch dates for the range in the coming weeks.

Ian Anderson, Managing Director of Cricket Deal Direct said: As an SM Ambassador Catherine will be directly involved in the UK launch. In the past few years Catherine has had great success using the SM kit range and we are looking forward to that strong relationship continuing.



2014 / 2015 SM Cricket Emerging Players Program – Lincolnshire Cricket

By , January 8, 2015 8:26 pm

This year SM Cricket and Cricket Deal Direct have sponsored the Lincolnshire Emerging Players Program.

Thirteen of Lincolnshire’s most promising young cricketers started their sessions towards the back end of 2014. The EPP is an ECB initiated program that encourages counties to put forward their most talented players for specialist one-to one coaching.

The chosen thirteen, which this year includes 5 girls, completed their first session at the University of Lincoln’s Human Performance Centre, where they underwent baseline fitness testing. Analysis of the players fitness levels included skinfold tests, a yo-yo test, sprint tests and video analysis using high speed cameras.

Ian Anderson, Managing Director of SM Cricket said we are very proud to be associated with Lincolnshire County Cricket and to sponsor this very important program. The full SM range of cricket gear can be seen at

Lincolnshire County Cricket 2015 EPP sponsored by SM Cricket

Lincolnshire County Cricket 2015 EPP sponsored by SM Cricket

Harrow Town CC to partner Cricket Deal Direct

By , January 4, 2015 3:14 pm

It is with great pleasure that we can announce the formal signing of another cricket club partnership. The agreement with Harrow Town CC was signed during December and recognizes the progress made with both organisations building a strong relationship together.Under the agreement the Club will enjoy discounts on all cricket purchases and Cricket Deal Direct will also pass on substantial benefits for the purchase of cricket equipment to individual players. Ian Anderson, Managing Director of Cricket Deal Direct said they were delighted to have formally recognized the partnership and were looking forward to bringing real benefit to the club during 2015 and beyond. Over the last few years Cricket Deal Direct has built up important ties in this strong cricketing area and this adds to the number of partnerships in the area. The agreement also recognizes the growing awareness of the SM brand as Cricket Deal Direct are the exclusive business partners for SM Cricket in the UK and Europe.

2015 Elite Young Players Kit Sponsorship scheme

By , January 4, 2015 9:19 am

Cricket Deal Direct will be once again promoting their highly successful SM Kit Sponsorship Scheme. The scheme provides an opportunity for aspiring young cricketers to get access to the fast growing range of SM cricket gear at incredibly advantageous prices. This offer includes the full SM range of gear.

With our new 2015 range already here why not take advantage of the opportunity now and contact us at: 0r call direct on 07711 681136.

All we ask in return is that you help us grow the SM brand to your local clubs and fellow players.

In the 2015 range we are pleased to say that the junior soft goods range (batting gloves and leg-guards) now includes the following top end SM kit – Sultan, Players Pride and Vigour. These goods are made from the highest quality materials, with the batting gloves all made from sheep’s leather (softest).