Category: Ladies Cricket

Celebrate an amazing victory with an amazing 50% off bats in The Heather Knight Collection

By , July 23, 2017 8:21 pm

For a very limited period you can join the celebrations following England’s famous victory over India in the World Cup Final earlier today with half price offers on all bats in The Heather Knight Collection. Details here

England Women led by captain Heather Knight, an SM Ambassador win the World Cup at Lords earlier today Photo: BBC Sport

England Women led by captain Heather Knight, an SM Ambassador win the World Cup at Lords earlier today Photo: BBC Sport

Make a career out of your passion for cricket

By , July 21, 2017 8:45 am
Looking for a new job?

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This is the year for women’s cricket

By , July 2, 2017 1:21 pm

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Check out our latest newsletter for the latest details of news about The Heather Knight Collection

Biggest Ever 2 Day Clearance Sale

By , June 18, 2017 1:18 pm
2 days to grab a bargain

2 days to grab a bargain

Heather Knight continues as SM Ambassador

By , May 7, 2017 6:41 pm
Heather Knight, England Women's Captain at Lord's Cricket Ground (Getty Images for ECB)

Heather Knight, England Women’s Captain at Lord’s Cricket Ground (Getty Images for ECB)

Following the recent survey to establish current issues and opportunities for women’s cricket it has been announced by Cricket Deal Direct (CDD) that England Women’s cricket captain, Heather Knight has renewed her contract with the company to continue as an SM Ambassador and support The Heather Knight Collection

“As a brand ambassador for the SM range of cricket kit which CDD imports from India, I know that the team there have a genuine passion for the women’s game, which is why I’m delighted to continue working with them” says Heather.

CDD Managing Director, Ian Anderson adds, “Our recent survey shows that there needs to be greater clarity about the pathways for girls to follow from playing cricket at school through to their local club and beyond, which is why it’s great to see that the ECB are providing more support to county cricket boards this year to encourage more participation by girls. From our perspective, it is a real plus that we are continuing to work with Heather Knight who is an inspiration to girls and women of all ages who want to get into the game.

The survey highlighted a number of key issues, including the importance of the media in continuing to raise awareness of the women’s game, which we hope will be addressed by coverage of the World Cup and Kia Super League later this year.”

A full copy of the survey findings is available at the CDD blog www.cricketdealdirect.com

Heather will continue as a brand ambassador with CDD for a further two years, and continuing to play with the HK 149 bat and protection, which are part of The Heather Knight Collection available exclusively from CDD.

Ian Anderson says, “We are delighted to be working with Heather and are proud to support her and other top players, who all inspire girls and women of all ages to play cricket at all levels. The products we offer as part of The Heather Knight Collection are available at stockists around the UK, and we have a number of exciting plans to make this quality range even more accessible during 2017.”

Bradford based charity launches global anti-violence sporting initiative at House of Lords

By , April 5, 2017 3:32 pm

Last week, Opening Boundaries, a non-profit organisation dedicated to using sport to promote diversity and raise awareness of violence against women and girls, launched Bowling Out Domestic Violence, a national sporting initiative, in the House of Lords, with Ian Anderson and Tony Gibbs of Cricket Deal Direct proud to be there and continuing to support this great cause.

Opening Boundaries has chosen White Ribbon UK as its charity partner for all its 2017 events, both here in the UK and abroad. Under the #BowlingOutDV campaign, they will host two prestigious cricket matches at Burton Court Cricket Ground, London, and Leicester County Cricket Club (LCCC).

The launch came at an opportune moment following media coverage that suggested a cricketer who had physically abused his wife had been given a suspended sentence due to false claims that he was about to be signed by LCCC.

Wasim Khan MBE, CEO of LCCC, was appalled and publicly denounced these claims at the launch on Monday, saying, “The club is actively involved in the fight against domestic abuse”, as their commitment to this cricket match attests.

The games will be played as two T20 matches, the first taking place on Sunday 13 August, where the UKAF Ladies XI will play an Inspirational Women XI at Burton Court, and the second on Sunday 17 September, the Lords & Commons XI team will play the White Ribbon UK XI at LCCC.

These matches will showcase women in sport, whilst highlighting the importance of challenging gender-based violence through sport.

Opening Boundaries is also partnered with the British Army, Leicestershire Cricket Club, and Cricket Kenya, where they will soon be touring, taking the Bowling Out Domestic Violence campaign to a global scale.

Speakers at the event included: Naz Shah, MP Bradford West; Commander Mark Chishty, National Police Lead on Race, Religion and Belief; Wasim Khan MBE, Chief Executive, Leicestershire Country Cricket Club; Major Lisa Marr, British Army; and Chris Green OBE, Founder of White Ribbon UK.

Lord Professor Kamlesh Patel of Bradford, also a director of the England and Wales Cricket Board (ECB), chaired the event at the House of Lords on Monday and will captain the Lords & Commons team at LCCC in September.

Lord Patel says, “I am delighted to have hosted Opening Boundaries at the House of Lords this week.

“It is great to see a community organisation founded in my home town making a global impact through the medium of sport, particularly cricket.

“I encourage everyone to get behind this great initiative to address gender inequalities, and help us raise the profile of the vital work of the White Ribbon Campaign globally.”

Managing Director and Co-founder of Opening Boundaries, Halima Khan, is a Bradford-based sportswoman and cricket coach.

She states, “I am honoured that Lord Patel provided such a prestigious platform to raise awareness about these important issues. Women only make up 7% of all sports media coverage in the UK. I want initiatives like Bowling Out Domestic Violence to raise awareness about violence against women, and to challenge this negative sporting media bias. We also need our male counterparts to stand up and support us in bridging gender inequalities.

“We are delighted to be partnering with White Ribbon UK, as well as the Armed Forces, LCCC and Cricket Kenya, where we will also be delivering our campaign later this year.”

White Ribbon UK is part of a global movement that engages men to take a stand to end male violence against women, challenge negative gender stereotypes and promote healthy approaches to masculinity.

The charity currently has over 300 White Ribbon Ambassadors, and over 70 accredited public service organisations.

David Bartlett, White Ribbon UK CEO says, “White Ribbon UK is all about working in partnership with other fantastic organisations like Opening Boundaries to tackle gender-based violence and negative gender stereotypes collaboratively. These prestigious matches will make a powerful statement that we, as a community and nation, will not tolerate violence against women and girls.”

For more information about the White Ribbon Campaign visit: www.whiteribboncampaign.co.uk
For more information about Opening Boundaries visit: www.openingboundariesofficial.org

Halima Khan at the Bowling Out Domestic Violence launch event

Halima Khan at the Bowling Out Domestic Violence launch event

Heather Knight supports women’s cricket survey

By , March 26, 2017 2:44 pm

A recent survey to establish current issues and opportunities for women’s cricket has been carried out by specialist cricket supplier, Cricket Deal Direct (CDD) with the support of England Women’s cricket captain, Heather Knight.

“As a brand ambassador for the SM range of cricket kit which CDD imports from India, I know that the team there have a genuine passion for the women’s game, which is why I congratulate them on carrying out this survey” says Heather.

CDD Managing Director, Ian Anderson adds, “The main findings include the need for there to be greater clarity about the pathways for girls to follow from playing cricket at school through to their local club and beyond, which is why it’s great to see that the ECB are providing more support to county cricket boards this year to encourage more participation by girls.

The survey highlights a number of key issues, including the importance of the media in continuing to raise awareness of the women’s game, which we hope will be addressed by coverage of the World Cup and Kia Super League later this year.”

A full copy of the survey findings is available at the CDD blog www.cricketdealdirect.com

To co-incide with the publication of the findings of this survey, CDD has announced that it’s sponsorship of Heather Knight as a brand ambassador will continue for a further two years, with Heather continuing to play with the HK 149 bat and protection, which are part of The Heather Knight Collection available exclusively from CDD.

Ian Anderson says, “We are delighted to be working with Heather and are proud to support her and other top players, who inspire girls and women of all ages to play cricket at all levels. The products we offer as part of The Heather Knight Collection are available at stockists around the UK, and we have a number of exciting plans to make this quality range even more accessible during 2017.

The Heather Knight Collection is now available from stockists including The Cricket Asylum and Forward Drive Cricket Academy as well as our own showroom in Market Deeping

The Heather Knight Collection is now available from stockists including The Cricket Asylum and Forward Drive Cricket Academy as well as our own showroom in Market Deeping

Our survey says… Helping shape the future of women’s cricket

By , March 13, 2017 3:58 pm

During January and February 2017, a self-selecting sample group of 124 people completed an online questionnaire entitled ‘Help shape the future of women’s cricket’ with the aim of identifying some of the current thinking and issues to be addressed in order to encourage further participation by women and girls.

The hope is that these findings will contribute to wider discussions at all levels of the women’s game.

The questionnaire was promoted primarily by Cricket Deal Direct, who instigated this initiative, with the support of England captain, Heather Knight. The questionnaire was also publicised by All Out Cricket and Club Cricket Conference.

Summary of the key findings include –

• The majority who took part in the survey were female (68%+)

• 72%+ of all respondents identify themselves as players and are over 21 (75%)

• The average age they started playing cricket was 14. The majority of influences and/or reasons to start playing were either through family connections or having seen cricket on TV.

• Almost a third are cricket coaches (29%+) and 20% are cricket club officials.
Of those who already play cricket, 81%+ play at club level and 28%+ play for their county.

• Less than 5% play at school; and 10%+ play at college or university.
Information and advice

• 92% know how to advise a girl interested in playing cricket and where to start, even though it is almost 50/50 in terms of ease of getting information about the women’s game.

• The most understanding about pathways is at the regional level upwards (27%+) with less understanding about the pathways for progression from school (7%+) to college and university (8%+) and on to club level (19%+).

• 90%+ do not believe there is enough media coverage of women’s cricket.

• 87% would read a specialist online/print magazine about women’s cricket and 94%+ would watch the Women’s World Cup and Kia Super League in person or on TV (if shown).

• In answer to the question “Which topics would you find most interesting to read about in an online and/or print magazine about women’s cricket?” there was a broad range of responses, which include interest in – news, access to information, performance hints and tips, celebratory stories, and reports about the women’s game.

• It is believed that that there is not enough formal support for the women’s game at school (90%) college or university (60%+) and clubs (60%+) This is mirrored by the belief that there are not enough competitions at school, college, university, local and regional level for girls and women.

• 72%+ of clubs have a women’s/girls team with 56%+ of clubs having someone responsible for the development of the women’s game.

• 37%+ of clubs have a female coach and 42%+ of respondents believe that it would make a difference to attracting more female players is the club has a female coach.

• In answer to the question “As a Player, what would make it easier for you to play more often if that’s what you wanted to do?” there were various responses including –

o More time
o Better facilities
o Improved access to nets
o Format of games
o More opportunities
o Cost

• In answer to the question “As a player, what prevents you from playing cricket on a more frequent basis? NB if you’re happy with the amount of time you spend playing then just say so” there were various responses including –

o Lack of time
o Many players are happy with the amount of time spent playing
o Not enough teams/other players

• In answer to the question, “What one thing do you think would help the women’s game to grow in the UK?” there is a very broad range of responses, many of which are very detailed, and demonstrate that the respondents to this survey have given a lot of thought to this question.

Many of the suggestions build on answers to earlier questions and include -
o The need for greater investment and clearer pathways at grass roots
o More support for playing cricket in schools
o More media coverage
o Greater support and co-ordination at county level

Our survey tells us that 57% of clubs have someone responsible for the development of women's cricket - what about the others?

Our survey tells us that 56% of clubs have someone responsible for the development of women’s cricket – what about the others?

Heather Knight and Pitchvision at The Cricket Asylum

By , February 27, 2017 11:20 am

At the heart of the growth in cricket worldwide is the importance of increased participation among young people, with Junior teams thriving within clubs throughout the UK as well as a growing number of schools recognising the need to encourage and nurture boys and girls to start playing at an early age.

The focus for girls to get involved in cricket includes the importance of providing age and gender appropriate coaching, supported by access to equipment and clothing which is designed by women for women. With this in mind, Cricket Deal Direct of Market Deeping (CDD) has worked with England captain Heather Knight and other key stakeholders in the women’s game, to develop The Heather Knight Collection of cricket equipment.

For girls and women to fully appreciate the difference in styling and performance quality of The Heather Knight Collection, it is important to see the products at first hand, which is why CDD is developing and expanding their network of stockists around the country.

It is a clear endorsement of the quality and appeal of The Heather Knight Collection that stockists include cricket academies and retailers who are at the leading edge of combining innovation with quality and value in their respective communities, including The Cricket Asylum in Sowerby Bridge, who are exclusive stockists of the range in the region.

To appreciate the standard of The Heather Knight Collection stockists, you only have to look at The Cricket Asylum web site (www.thecricketasylum.co.uk) who show very clearly their commitment to cricketers in West Yorkshire with a range of services which is outstanding at every level, including investment in Pitchvision, the latest coaching technology.

The Cricket Asylum has supplemented it’s range of other cricket equipment with the additional of The Heather Knight Collection and welcomes the opportunity to help girls choose the best options to meet their respective needs.

Contact The Cricket Asylum on 01422 836554
www.thecricketasylum.co.uk

The Heather Knight Collection is now available at The Cricket Asylum in Sowerby Bridge

The Heather Knight Collection is now available at The Cricket Asylum in Sowerby Bridge

Help shape the future of women’s cricket & claim £10 gift voucher

By , January 23, 2017 11:40 am

At Cricket Deal Direct (CDD) we’re passionate about women’s cricket, and with the support of England women’s captain, Heather Knight – and our other SM Ambassadors – we are spending the next few months finding out as much as we can about the women’s game in the UK, as well as the hopes and fears of current and potential players, with a view to publishing our findings and informing debate at all levels about the future of the game.

With input from Heather, as well as a steering group of top women’s cricket stakeholders, we designed and introduced The Heather Knight Collection of cricket kit three years ago. But there is much more to think about over and above the availability of specialist women’s equipment.

We would like to hear your views about the women’s game and invite you to click here to complete a short online questionnaire

To thank you for completing this questionnaire, you will receive a £10 Gift Voucher which you can redeem against any purchase of women’s cricket kit from CDD, and what you say will be added – anonymously – to the voices of other women who share our view that the women’s game will go from strength to strength in the years ahead.

Your email details will not be shared with anyone else, and will be securely stored subject to our internal security policies in line with Data Protection legislation.

Heather Knight, England Women's Captain at Lord's Cricket Ground (Getty Images for ECB)

Heather Knight, England Women’s Captain at Lord’s Cricket Ground (Getty Images for ECB)